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Systems Thinking


The Digital Practice Framework: Building Strategic Architecture Firms
Discover the 4-pillar framework for building a strategic digital architecture practice. Learn how Theory of Design, Positioning, North Star principles, and Culture by Design transform firms from digital to digitally strategic.
Jan 225 min read


The Theory of Design
Why successful architecture practices define a Theory of Design before adopting technology. A systems lens for practice leaders navigating digital change.
Jan 74 min read


Focus, Purpose, Clarity: Digital Transformation in Architecture
Digital transformation in architecture is the intentional redesign of workflows, tools, and culture to improve efficiency, collaboration, and project delivery.
Nov 16, 20254 min read


Process Systems in the Digital Practice: A Practical Guide
A practical guide to understanding process systems in digital practice. This article explains how to define boundaries, map connections, and link standards, integrations, and everyday work. Using examples from RFIs, ISO 19650, and platform integrations, it shows how process systems help practices work smarter and create value.
Nov 7, 20254 min read


How Task Systems in Architecture Drive Practice Efficiency
Every efficient architectural practice runs on systems. Yet, many overlook the most visible layer — the task system. This is where strategy meets execution and where small inefficiencies compound into major productivity gaps. In my previous article , I outlined four levels of systems in practice: Practice, Capability, Process, and Task. This piece focuses on the Task System: the operational layer where work actually happens. What Are Task Systems in Architecture? In our model
Oct 31, 20253 min read


Models and Systems Thinking in AEC: Useful, Not Perfect
“All systems are wrong, but some are useful.”
This article reframes how architects and AEC leaders can use systems thinking to bring clarity to complex practices. From task-level processes to practice-level purpose, Machiel Odendaal explores how to model systems that actually improve outcomes — not just describe them.
Oct 21, 20253 min read
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